How to apply UNE 178502 and 178503 in your smart destination

A practical, easy-to-follow guide to help destinations make their tourism data interoperable, comparable and ready for the new European data ecosystem — with the support of iris360.

Key Takeaways

This whitepaper turns two key UNE standards into something practical and usable for day-to-day destination management. It explains, in simple terms, how to work with UNE 178502 (indicators) and UNE 178503 (semantic representation), and how iris360 helps put them into practice.

You’ll learn:

How to define and structure indicators following UNE 178502
How to express them semantically in JSON or JSON-LD using UNE 178503
Why semantic data matters and how it enables true interoperability
Practical examples such as “average stay” or “innovation resources”
How iris360 turns your indicators into dashboards, APIs and reusable datasets
What NEM is, and why metadata matters when geospatial information is involved
How all of this prepares destinations for initiatives like SEGITTUR’s PID and data spaces such as GeoSpaceData and LDT-DS

Who this whitepaper is for

This guide is designed for:

Smart tourism destination managers

Data and innovation
teams

Public-sector organisations working in tourism

Integrators, consultants and technology partners

Tourism Data Analysts

What's included

An overview of the UNE framework and where 178502 / 178503 fit.

A step-by-step explanation of how to define and semantize indicators.

Examples in JSON and JSON-LD.

A simple view of how iris360 implements these standards.

The connection with SEGITTUR PID and data spaces.

A short introduction to NEM and geospatial metadata.

The value of using iris360

iris360 makes it easier to apply the UNE standards by offering:

Automated ingestion of different data sources

A semantic layer that converts indicators into JSON-LD

Dashboards aligned with the UNE model

Open APIs already prepared for NGSI-LD

Connectors to data spaces like GeoSpaceData and LDT-DS

What used to be a static Excel becomes part of a living, interoperable data ecosystem.

How to apply UNE 178502 and 178503 in your Smart Destination

Learn the step-by-step process to define, give semantic meaning, and visualize comparable UNE indicators using iris360 platform.

Further Insights and Technical Documentation

How to play in the field of the European Data Strategy

This essential guide provides a clear understanding of Europe’s data economy and the transformative role of data spaces in creating new opportunities for organizations.

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